Category: Sales

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Professional Guidance to Reach your Author Goals

Sometimes you need to talk it out with someone who has gone before you. If you want to write more, get an agent/publisher, attract ideal readers, and sell more books all while still enjoying your life, our customized coaching sessions are for you! Publishing isn’t a linear journey where you start as a temp and end up a CEO, it’s a complicated and twisted … Read More Professional Guidance to Reach your Author Goals

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Build your Writing Career at Your Own Pace

Not everyone needs or wants a coach to help them start their writing career, or level up a career that needs a little push to get rolling again. For the DIYers and Beginners, watch this space for more affordable programs and courses that will help you build your author framework and sort out the puzzle pieces of the FOUR PILLARS OF AN AUTHOR CAREER.

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Conquer Publishing One Bit at a Time

Sometimes you don’t need high level support or a proven framework to build your career. Sometimes you’re doing fine, and are happy as can be with where you’re writing and author career is going. But you know there’s always room for growth, stretching, and improvement and that’s what this space is here for. A collection of hyper specific resources on a multitude of topics … Read More Conquer Publishing One Bit at a Time

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4S Author: Sales

Get caught up on the 4S series here: 4S | Self | Story | Support | Sales Selling your books is a process that quickly gets out of control, leading to confusion, indecision, overwhelm, and then shut down. The cause is too much information, too quickly, and at the wrong time.  Authors (and everyone else on the planet) are consumers of information, but consumption … Read More 4S Author: Sales

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The 4S Author Career

There are a lot of paths to publishing your novels, and it can become quite overwhelming to decide which one is right for you. But under all the tech and strategies and marketing your success will hinge on only 4 core thing. Over the coming weeks I’ll dive into each one a bit further. Note: This series was adapted from a summer series available … Read More The 4S Author Career

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Pitch it to Write it

Not long ago, I was preparing to teach at a writing retreat. As I sat down to plan, I listed out some ideas of short classes I could present. Then, I sent my ideas to the group of attendees for a vote. As an afterthought, I slid in – How to Know What to Write Next – and it ended up with the most … Read More Pitch it to Write it

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The Business of Fiction: Platform vs Brand

There are three main ingredients when it comes to building your fiction career: Mindset, Business, and Craft. All three of these must work together, inform each other, and drive your strategies. If you only focus on one or two (you’d be amazed at how many authors only pay attention to one), you’ll never reach your big goals. Or maybe you will, but chances are … Read More The Business of Fiction: Platform vs Brand

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Platform Genre Quiz

Over the last decade and a half, I have merged my love of writing, endless fascination with human psychology, and my experience working in design, marketing, and advertising into this little thing I call Platform Genres. What is a platform genre? I have been working in advertising, branding, design, and publishing for over a decade. Over that time I’ve worked with and spoken to … Read More Platform Genre Quiz

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Fiction Pathfinder: Blaze your own publishing trail

Navigate your publishing career with confidence and resilience by having a clear idea of your goals, ambitions, and visions. When you know what you’re working toward, all your choices and decisions become more clear. The Pathfinder guide makes it simple, straightforward, and most importantly…fun.

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Thanks, Tips: Know your Genre

Welcome back to a segment called Thanks, Tips, where I break down vague publishing advice and make it more transparent or actionable for you.  This installment looks at the phrase Know Your Genre and helps you to understand what it means and how to do it. Phase One The simplest iteration of this is you have to know where your book fits in the … Read More Thanks, Tips: Know your Genre

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Just Show Up: Build Better Writing Habits in 2020

When it comes to writing, like most other things, you can’t build a writing habit by starting at the outcome. This is the time of the year when exuberance mixes with social pressure, and people lay a crazy expectation on themselves that is both unrealistic and unsustainable. I’m going to write two thousand words a day for all of 2020! Wait. What? No birthdays, … Read More Just Show Up: Build Better Writing Habits in 2020

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Strategy, Tactic, and Gimmick: Build a Layered Marketing Plan for Authors

There are many different ways to get your books into the hands of readers. But no matter what they are, they fall under one of these categories: a strategy, a tactic and, a gimmick. What most people don’t know is that you need all three in a particular order to have success as a published author. Without a strategy, a gimmick is a money … Read More Strategy, Tactic, and Gimmick: Build a Layered Marketing Plan for Authors